BELL & ROSS BR-X1 RS17 (Video)

Since Bell & Ross’ inception in 1994, the brand has aided fighter pilots stay on time. Now, Bell & Ross have focused their efforts on creating another line of watches specifically for Formula-1 drivers.

The official partner of the Renault Sport Formula One team is releasing three new high-performance watches inspired by the RS-17 F1 car steering wheel. Of these watches, is the BR-X1 RS17.

The influence goes well beyond its colour shades, much like the steering wheel it is modeled after, the watch is packed with features designed to aid the driver. It is built with a “Rocker” type push buttons that quickly activate the chronograph, they also are made of ceramic and yellow rubber for improved grip. The timepiece boasts an anti-reflective sapphire crystal coating, a 45mm case, a carbon fiber strap, and a water resistance of 100 meters.

With everything packed into the new BR-X1 RS17 watch, it’s no surprise it comes with a 21 619 euro price tag, and is limited to 250 units.

For more information on the new watch collection visit